Skip to content


What is #BeAirAware?

Environmental Protection have launched Cornwall’s #BeAirAware campaign.

The campaign aims to:

  • Raise awareness about the causes of air quality problems in Cornwall.
  • Promote the links between health and active travel.
  • Work together to improve air quality in Cornwall’s Air Quality Management Areas (AQMAs) and throughout Cornwall.
  • Protect Cornwall’s residents from the harmful effects of air pollution.

What has #BeAirAware achieved?

#BeAirAware has resulted in:

  • Parking officers trained to give idling advice to motorists whilst on their parking patrols.
  • Digital roadside messages in six towns telling motorists to switch off their vehicles when stationary.
  • Testing new indoor and outdoor air quality monitors and indoor air purifiers.
  • Educating students about air quality in Cornwall, the health impacts and how they can improve their local air quality.
  • Patrols within towns and outside schools to give advice on idling to drivers.
  • Engaging with local environmental groups to understand local air quality perceptions and possible solutions.
  • Produced a webpage providing guidance on burning solid fuel in the home. 

Current Projects

Tackling vehicle idling at Mounts Bay Academy, Penzance

  • Environmental Protection have been working with student air quality ambassadors to deliver their own campaign to tackle vehicle idling.
  • A survey of the students found that 87% of respondents said they notice cars and buses waiting with their engines running outside their school.
  • To measure the success of the campaign, concentrations of particulate matter outside the school have been measured since August 2022. The data is currently being analysed by a master’s student.
  • With the assistance of a local videographer, the student air quality ambassadors at have produced a short film titled “MBA Unseen” which highlights the health impacts of air pollution from vehicle idling.

Schools air quality education programme, Launceston 

  • The town wide Launceston Air Quality Management Area (AQMA) was declared in February 2018.
  • A traffic survey showed approximately 16,000 vehicles a day use the A388 through Launceston, of which approximately 70% are local trips, or are using services located within the town.
  • Environmental Protection were successful in receiving funding from the 22/23 DEFRA Air Quality grant.
  • The grant will fund the delivery of a bespoke air quality education programme to a minimum of eight schools in Launceston, commencing in September 2023.
  • The programme will raise awareness of air quality and how active travel to school can be a good alternative to using the car and therefore help to improve air quality in the Launceston area.
  • The programme will also educate those for whom there is no alternative to driving, to encourage switching off of engines when waiting outside schools.

Getting in touch

Need help?

Most issues can be resolved online, it's the quickest and most convenient way to get help.

Use our contact us form

Your feedback is important to us

Help us improve our service